The things I like about this system are: it takes up a very small space, mash tun and kettle are all-in-one and it’s automated with a touch screen through mashing and your boil. The controller times and temperatures can be adjusted through a simple software interface on a PC. Also, there is a lot less to clean up.
I went to BIAB as I was living in a 900sqft row home in Baltimore City with no back yard. I guess in short, it was to DE-gear. I have found though that I really like brewing this way. I opted to invest in (ie ask my wife to buy me for our 1-year anniversary) the Blichmann top tier burner, which has really shortened my brew day. With the BIAB, a mash out and single sparge, I am from pulling my stuff out to stuff put away, me on the couch in 3.5 hours.
Anyone want to buy a beer gun, Shirron and/or march pump with quick disconnects? Seriously, they are going on eBay soon.