Is craft beer coming to germany? http://nepenthiology.com/braukunst-live … h-germany/ Will it catch on?
Last time I was in Koln, on of the ancient Kolsch breweries came out with an APA with citra hops. Tasted very very west coast.
It didn’t sell that well though. But respectable.
Gaffel SonnenHopfen
It will be a challenge. Most German beer drinkers think they already have the best beer in the world so why try to change it? I’ve heard stories of Germans turning their noses up at local attempts to join the craft brew scene.
But it is also true that beer consumption is falling in Germany, and I suspect brewers there are getting worried and looking around to see how they can reverse that trend…
That’s interesting. Is it being replaced by wine or spirits or is alcohol consumption dropping as a whole? If that’s the case, it sounds more like a shift in lifestyle than a fatigue from the product.
That’s interesting. Is it being replaced by wine or spirits or is alcohol consumption dropping as a whole? If that’s the case, it sounds more like a shift in lifestyle than a fatigue from the product.[/quote]
Don’t know; I’m just regurgitating a statistic I read when researching wheat beers, which are the only type of beer that is seeing a growing market in Germany. But apparently they are not growing enough to offset the reduced consumption of pilsners and other traditional lagers.
Can’t remember where I read or heard this but I think it was eluding to the younger crowd developing a more healthy lifestyle.
The times they are a changin’. Shame for German beer, but ya gotta give people what they want I guess. With Stone trying to shake up the scene in Berlin…that’s a start.
I’m kind of surprised that hefeweissbier is the only beer rising in sales. It is rather good stuff… I guess people are just getting tired of light lagers, similar to the craft beer scene here in the U.S.
You know Beersk I have a hypothesis about this in regards to youth and healthier lifestyle choices as well. Its obvious that the younger crowd is definitely choosing a healthier lifestyle, at least around here. We have all kinds of initiatives like ‘commit to be fit’ and ‘thrive on’. Our marathon/half will draw 14,000+ people.
I think these individuals are helping to drive the craft beer revolution because they want to make their beer intake count. They only plan on drinking 2 or 3 rather than 15 so they want the best tasting beer they can get. Just my $.02.
You know Beersk I have a hypothesis about this in regards to youth and healthier lifestyle choices as well. Its obvious that the younger crowd is definitely choosing a healthier lifestyle, at least around here. We have all kinds of initiatives like ‘commit to be fit’ and ‘thrive on’. Our marathon/half will draw 14,000+ people.
I think these individuals are helping to drive the craft beer revolution because they want to make their beer intake count. They only plan on drinking 2 or 3 rather than 15 so they want the best tasting beer they can get. Just my $.02.[/quote]
I completely agree. Very good points.
I am on that path as well. I want to make my beer intake count. But I also make it count with something light like a nice Munich helles or German pilsner. I love drinking a ton of beer and getting shipwrecked, but I also love sobriety just as much. It’s all about balance and moderation. Sometimes a person drinks a lot, sometimes they don’t drink much at all. There’s a different beer for all these occasions. I just don’t want my only choices to necessarily be “beers that count”, ie IPAs and stouts, etc.
On that line of thought, however, I don’t usually prefer to drink the same beer twice in a session. So this might be something that’s changing too. The youth don’t want to sit and drink the same beer all night… maybe not though. I feel like I’m kind of an odd one out on that front. My dad and I will go somewhere and he’ll sit there and order the same beer all evening instead of trying several of what the brewery has to offer. That’s just weird to me, I guess.
All good points above. I also NEVER drink the same beer twice in a session (a big session for me is three haha). I love discovering new tastes, and get bored very easily. I’m the same way with food. I prefer lots of small plates instead of one focused entree. I guess I’m a little ADD when it comes to eating and drinking. Maybe it’s BeerDD. That should be considered a real condition. So Beersk, if you’re the odd man out, I’m right there with ya.
In any case, back to the subject, I think it’s a good thing in general for people to be healthier, and if drinking beer for the taste more than the effect is what this German thing is about, more power to them. I would bet it’s probably a combination of health and boredom. It is for me. And that makes homebrewing that much more interesting.
:cheers:
Ron
Oktoberfest is actually a health fair. Its to teach us about over indulgence.
